Just For The Win outlined Microgaming-led distribution model in 2021 interview

Just For The Win said in a 2021 interview republished by the studio that distribution was one of its main early challenges after launching in Sweden in 2016.

The company said it was founded by Johan Persson and Jay Sopp. In the republished CasinosHunter interview, Persson described working with Sopp on a custom game for LeoVegas before they started the business.

According to the accompanying company history, Goldwyn’s Fairies was the studio’s first online casino game and was shown at ICE in London in 2017.

Persson said that building a game was not enough on its own, because players still needed a way to find it through operator channels. He said Microgaming’s network helped the studio reach customers and that the experience shaped later decisions.

Early Quickfire agreement

The account described Just For The Win as an exclusive Microgaming supplier at that time.

A press release republished by Casino City Press on 22 August 2016 announced an agreement to distribute the studio’s content through Quickfire, with releases planned for 2017. That announcement date records the deal being made public, rather than confirming when individual games launched.